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Cover image for product 1119476216
Diamond
ISBN: 978-1-119-47621-4
Paperback
384 pages
June 2018
This is an out of stock title.
  • Description
  • Author Information
  • Establish an online presence and a fan base
  • Use Facebook Live and Messenger to attract and engage fans
  • Integrate Facebook with other marketing plans

Get to the heart of Facebook marketing

Marketing novices and pros alike know the power of Facebook. It's impossible to create a marketing plan without adding creative ways to attract a chunk of Facebook's 2 billion users. This book helps you create a Facebook marketing plan designed to attract your desired audience. Inside, you'll discover the psychology of the Facebook user, establish a social media presence, increase your brand awareness, integrate Facebook marketing with other marketing strategies, learn to target a specific audience, and much more.

Inside…

  • Develop a desirable community
  • Sell products and services
  • Use Facebook events to drive sales
  • Get new business tips
  • Avoid common mistakes
  • Analyze a Facebook campaign
Wiley PLUS
Confidence. Motivation. Success.