Avand Danesh :: Strategic Marketing

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Strategic Marketing (110)

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Wiley Titles in Strategic Marketing

...And the Clients Went Wild!: How Savvy Professionals Win All the Business They Want, Revised and Updated

by Kuzmeski

ISBN: 978-1-118-15629-2

January 2012, ©2010, Paperback

Account-Based Marketing For Dummies

by Vajre

ISBN: 978-1-119-22485-3

May 2016, Paperback

Adobe Analytics For Dummies

by Evans

ISBN: 978-1-119-44608-8

October 2019, ©2018, Paperback

Advanced Brand Management: Managing Brands in a Changing World, 2nd Edition

by TEMPORAL

ISBN: 978-0-470-82449-8

February 2010, ©2009, Hardcover

Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose

by Weber

ISBN: 978-1-119-51375-9

December 2019, Hardcover

Behavioral Marketing: Delivering Personalized Experiences At Scale

by Walters

ISBN: 978-1-119-07657-5

October 2015, Hardcover

Big Data Marketing: Engage Your Customers More Effectively and Drive Value

by Arthur

ISBN: 978-1-118-73389-9

November 2013, Hardcover

Brand Admiration: Building A Business People Love

by Park

ISBN: 978-1-119-30806-5

November 2016, Hardcover

Brand Atlas: Branding Intelligence Made Visible

by Wheeler

ISBN: 978-0-470-43342-3

April 2011, Hardcover

Brand Innovation Manifesto: How to Build Brands, Redefine Markets and Defy Conventions

by Grant

ISBN: 978-0-470-02751-6

March 2006, Hardcover

Brand Relevance: Making Competitors Irrelevant

by Aaker

ISBN: 978-0-470-61358-0

February 2011, Hardcover, Jossey-Bass

Branding Only Works on Cattle: The New Way to Get Known (and Drive your Competitors Crazy)

by Baskin

ISBN: 978-0-470-74257-0

January 2009, Hardcover

Breakthrough Zone : Harnessing Consumer Creativity for Business Innovation

by Langmaid

ISBN: 978-0-470-85539-3

October 2003, Hardcover

Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business

by Revella

ISBN: 978-1-118-96150-6

March 2015, ©2014, Hardcover

Commitment-Led Marketing: The Key to Brand Profits is in the Customer's Mind

by Hofmeyr

ISBN: 978-0-471-49574-1

November 2000, ©2001, Hardcover

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