We often hear phrases like quantum weirdness and the strange world of the quantum. A fact that is not so widely appreciated is that quantum mechanics can (and does) shed light on problems such as the Maxwell Demon Paradox of thermodynamics, the seemingly spiritual nature of information, and even, perhaps, new insights into the existence of Mind! The common denominator of all this is the fact that information is a real physical quantity. Information is more than something just in our mind, it is the essence of, and in many ways more general than the concept of entropy. By focusing on entropy, information, and observation, the authors bring a unique perspective to this subject, and offer insight into the strange ways of the quantum which will not only fascinate scientists but lay persons as well.